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The Best New Beauty Launches, According to Industry Insiders: Did Your Faves Win?

By Wendy Rodewald-Sulz / May 21, 2012

 

 

 

Every year, Cosmetic Executive Women (CEW) holds an award ceremony to honor the most innovative new beauty products, as chosen by industry insiders. It's basically the Oscars of the beauty business.

I had the chance to attend the 18th annual awards on Friday, and I was thrilled to see some of my favorite products (such as my daily staple, Fresh Sugar Passion Lip Treatment) take home awards. Did any of your must-haves win big? 

 

Bath and Body 

Bath & Body Mass
Burt’s Bees Richly Replenishing Cocoa & Cupuaçu Butters Body Lotion
 
Bath & Body Prestige
Shiseido Cosmetics America Replenishing Body Cream
 
 

Facial Skincare 

Acne Treatment
Kate Somerville Skin Care 24-hour Pimple Punisher
 
Anti-Aging Mass
L’Oréal Paris Youth Code Serum Intense
 
Anti-Aging Prestige
Shiseido Cosmetics America Future Solution LX Ultimate Regenerating Serum
 
Cleanser & Scrub
Fresh Sugar Lip Polish
 
Eye Treatment Mass
Garnier Ultra-lift Anti-wrinkle Eye Roller
 
Eye Treatment Prestige
Estée Lauder Idealist Cooling Eye Illuminator
 
Moisturizer Mass
RoC Multi Correxion Lift Anti-gravity Day Moisturizer with SPF 30
 
Moisturizer Prestige
StriVectin TL Tightening Neck Cream
 
 

Hair 

Hair Care Product
Ojon Instant Restorative Hair Serum
 
Hair Coloring Product
Rita Hazan Salon Temporary Color Root Concealer
 
Hair Styling Product
Bumble and bumble Bb. Texture Hair(un)dressing Crème
 
 

Makeup 

Eye Product Mass
L’Oréal Paris Voluminous False Fiber Lashes Mascara
 
Eye Product Prestige
Clinique Bottom Lash Mascara
 
Face Product Mass
Maybelline Instant Age Rewind Eraser Dark Circles Treatment Concealer
 
Face Product Prestige
Smashbox Cosmetics Photo Finish Hydrating Foundation Primer
 
Lip Product Mass
COVERGIRL Blast Flipstick
 
Lip Product Prestige
Fresh Sugar Passion Tinted Lip Treatment SPF 15
 
 

Nail Product

Sally Hansen Salon Effects Real Nail Polish Strips
 
 

Men's Grooming

Lab Series Skincare for Men Max LS Overnight Renewal Serum
 
 

Scent 

Men's Scent
John Varvatos Fragrance and Skincare Star USA
 
Women's Scent Mass
Coty Beauty Heidi Klum Shine
 
Women's Scent Prestige
Prada Candy Eau de Parfum Spray
 
 

Sun 

Neutrogena Wet Skin Sunblock Spray SPF 50 

Indie Beauty Award 

Supergoop! 

Eco Beauty Award 

Neutrogena Naturals Purifying Facial Cleanser 

Best Seller Award 

Mass Product
Sally Hansen Salon Effects Real Nail Polish Strips
 
Prestige Product
Lancôme Visionnaire [LR 2412] Advanced Skin Corrector