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Beauty Products That Work Just Like Your Favorite Instagram Filter Wendy Rodewald-Sulz
Red face? Bad lighting? Uneven skin tone? No worries. There’s an Instagram filter to transform pretty much any photo into a flattering one. But why stop there? With the right complexion product, you can look just as glowing IRL as you do in your Valencia-filtered profile pic. Just promise us one thing: no duckface.Photo: “Selfie Absorbed” shot by Emma Summerton for W magazine, March 2014 -
Rise Wendy Rodewald-Sulz
What it does: Red blotches and blemishes disappear under the soft yellow-green tint of this filter, which is way easier to master than concealer.IRL equivalent: Smashbox Photo Finish Color Correcting Foundation Primer in Adjust ($38) is a shade of green that’s somewhat disconcerting in the tube. But on skin, the lightweight silicone-based primer helps downplay redness when used under foundation. It’ll hide pores and fine lines, too.Photo by: Getty Images -
Valencia Wendy Rodewald-Sulz
What it does: Valencifying your photo is like stepping into the golden California sunshine — it gives your complexion a warm, flattering glow.IRL equivalent: Revlon Photoready Skinlights Face Illuminator ($12.99) had such a cult following after it was discontinued, the brand resurrected the liquid luminizer in 2013. The Bronze Light shade brightens skin with a warm, subtle shimmer that looks sunlit.Photo by: Getty Images -
Hudson Wendy Rodewald-Sulz
What it does: If unflattering lighting has left your selfie looking jaundiced, choose this filter to neutralize skin with a cool tint.IRL equivalent: Ever wanted to glisten like a Twilight vampire? Fake a complexion that’s lit by moonbeams with Hourglass Ambient Lighting Powder in Ethereal Light ($45), a sheer white finishing powder with an opalescent finish.Photo by: Getty Images -
Toaster Wendy Rodewald-Sulz
What it does: Who needs to bake all day in the sun? Toaster gives your selfie an instant bronzey boost. Go ahead and pretend you just got back from St. Barth’s.IRL equivalent: Urban Decay Naked Skin Bronzing Beauty Balm ($34) leaves skin with a tan tint and subtle sheen thanks to “light-diffusing spheres” that help blur imperfections. And true to BB cream form, it also contains SPF and anti-aging ingredients.Photo by: Getty Images -
Walden Wendy Rodewald-Sulz
What it does: Not only does this filter make your visage look instantly brighter, it has a miraculous ability to erase fine lines and pores.IRL equivalent: Lancôme Visionnaire 1-Minute Blur ($55) smooths away the look of wrinkles and leaves skin soft, matte and velvety. And since it has many of the same skincare ingredients as its sister serum, the original Visionnaire, it improves skin over time for a #nofilter needed complexion.Photo by: Getty Images
