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Copy the Mara Hoffman Swim 2015 Look, Rule the Pool

By Klaudia Tirico / July 21, 2014

Mara Hoffman is the queen of graphic prints and free-spirited style. The designer never ceases to wow us with her bohemian aesthetic and ability to incorporate natural elements into her runway looks. Hoffman’s swim 2015 show in Miami this weekend was no exception. The “graphic, Guatemalan jungle warrior” inspiration, complete with palm leaves as hair accessories, is the only look we can’t wait to copy for our next pool party. 
“Nick, let’s do something epic,” Hoffman told Catwalk by TIGI Global Creative Director Nick Irwin when they started brainstorming the hair look. The result was a unique “candy-flossy” texture gathered into a braid at the bottom with a palm leaf hanging from the end of the plait. Flower crowns have some new competition. 

To get the look, Irwin curled two-inch sections of the hair, setting each one with Catwalk by TIGI Work It Hairspray. The “candy-flossy” texture was achieved with a flat brush — Irwin used it to brush out and back-brush the curls. Then, he gathered most of the hair back and created a three-strand braid, which started at the very bottom. For shine, he sprayed Catwalk by TIGI Camera Ready Shine Spray and wrapped the stem of a single palm leaf around the elastic. Some models even got two braids. Cool, right? 

Photo via @stilacosmetics on Instagram 

Over in makeup, Stila Cosmetics Global Director of Education Sarah Lucero opted for a minimalistic look that complemented Hoffman’s jungle warrior inspiration. After all, no one wants to wear a full face of makeup at the beach or pool. Lucero’s “jungle eyes” are super easy to recreate. Simply apply a dash of Stila Smudge Stick in Jade halfway along the lower lash line and finish it off with a multiple coats of jet-black mascara. 

Photo by @vanityprojects on Instagram

Finally, the epic nail art by Vanity Projects. The NYC-based salon’s artists painted colorful, Hoffman-esque graphics onto oval-shaped nails, with each one getting a different design. The nails were a perfect complement to the designer’s geometric prints and funky color combos.