This is the Most Popular Halloween Makeup Tutorial on YouTube
We’ve officially entered peak makeup season. October is the biggest month for watching beauty tutorials online, according to a new Google report on YouTube searches released today. And the trend is growing: views of Halloween makeup videos on YouTube have more than tripled from 2012 to 2013.
So what is everyone watching — and wearing — for Halloween? Zombies and vampires, for sure. But the number one costume makeup video with a whopping 56 million views is Michelle Phan’s tutorial on how to transform yourself into a living Barbie doll.
While the video is from 2009, it’s safe to say all things pink are trending in a big way right now thanks to Moschino’s recent Barbie-themed runway show. How great will those hot pink lips and false lashes look with a mirror-shaped iPhone case?
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